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HYUNDAI KONA CAR LAUNCH
Director: Alex Brown
Animator, look development: Jason James
Additional animation: Hugo Hors
Post work: Heckler
STEPS created the motion design visuals projected for the car and the backgrounds for the Hyundai Kona Electric brand launch, Australia's first electric small SUV. Responsible for style development of Tron style glowing lines, reflections, and the background designs.
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